How can companies make digital shopping better?

Nov 29, 2021

How can companies make digital shopping better than the Black Friday/Cyber Monday experience?

Our co-founder Greg Cross was interviewed by Protocol’s experts on the Future of Retail alongside some other big brands including Levi Strauss, Gap Inc., Shopify, Intel, and Salesforce. Not surprisingly, most participants mention the importance of AI to personalize their offering and tailor product recommendations based on analytics. They also emphasize the need for an omnichannel presence and a reliable fulfillment system.

Intel is insisting on the importance of a memorable customer experience: “We’re seeing shoppers happily choosing to pay more for the same items when they’re tied to an amazing experience.”. But Greg Cross clearly emphasizes the mission of Soul Machines to humanize AI for a better retail experience and a true connection with the customers with a Digital Workforce that is empathetic, multi-cultural, multi-lingual, and paving the way to the future of retail in the Metaverse.

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Disclaimer: The Soul Machines Digital Influencer Suki uses GPT-3, the third-generation Generative Pre-trained Transformer by Open AI. GPT-3 is a neural network machine learning model trained using internet data to generate any type of text. Soul Machines is using the Davinci model. To the maximum extent permitted by law, Soul Machines takes no responsibility for any conversation content generated by GPT-3. Further, the conversation content generated by GPT-3 in no way represents or comprises the views or beliefs of Soul Machines, and Soul Machines does not warrant or guarantee the accuracy of any conversation content. The GPT-3 integration is designed to showcase the power of technology—therefore the conversation content should not be taken as advice or guidance of any kind, and Soul Machines will not be responsible for any loss suffered as a result of reliance on such content, or use of this experience in any way.

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